It doesn’t take a sign maker to tell you that having nice signs outside your hotel, pub or restaurant helps attract customers – but most people would be surprised by how big the difference is.
In July 2007, we were contacted by The Old Thatch Teashop on the Isle of Wight and asked to design some signs for them. The teashop was very plain, and didn’t fulfill it’s potential in the busy tourism months.
Here is the Old Thatch just before the signs went up:
And here are the signs in place:
The pictures are not the best, as for some strange reason we decided to travel down and install them during the worst storm of the winter!
Since the signs have gone up, Patricia Whybrow, the owner of the Old Thatch is delighted with the amount of new business she gets.
In the end, having a decent sign could be the cheapest form of advertising, especially in an area like Shanklin where there is lots of competition. People are wandering around and choosing what to visit purely by whim – so you have to make something distinct in the image you present.
If you want to discuss having a magnetic message board, or a sign for your pub, restaurant or hotel, please feel free to get in touch.