“Art is the Flower. Life is the Green Leaf. Let every artist strive to make his flower a beautiful living thing, something that will convince the world that there may be, there are, things more precious more beautiful – more lasting than life itself.” – Charles Rennie Mackintosh
Past blog posts have discussed Charles Rennie Mackintosh, and his influence on the world of art and architecture, as an influential member of the Arts and Crafts Movement (an art and design movement of the late nineteenth century and early twentieth). Clover Signs produced more than a few Mackintosh-inspired signs, which were displayed on earlier blog posts. Maybe that’s why we received a request early last month from a customer in New Mexico, USA, who wanted an office sign in the Arts and Crafts style.
We first experimented with a font developed by Mackintosh himself, and later settled on P22 Arts and Crafts, developed by Mackintosh’s well-known contemporary Dard Hunter. Mackintosh was an architect from Glasgow, while Hunter was an expert on printing and traditional papermaking from Ohio, USA. The fact that two men in such diverse professions and locations were both significant to the Arts and Crafts style, is tribute to the breadth and scope of the movement itself.
The Arts and Crafts style gradually petered out around the time of the Second World War. But since the nineteen-seventies, there has been a noticeable revival of the style, especially in architecture & typography. Countless Arts-and-Crafts fonts continue to be designed and released, Canadian sign-maker Shane Durnford (and many other modern-day craftsmen) could be considered Arts-and-Crafts-inspired, and there will be a Dard Hunter Conference in St. Louis this October, sponsored by the Friends of Dard Hunter.
An “upcycled” Arts-and-Crafts-style house number sign by David Meddings
A Paper-Making Workshop by the Friends of Dard Hunter
And what about the office sign?
The Original Design
With the new font & custom-design arrow to match
The final design
And the finished sign
So that’s our humble contribution to the Arts and Crafts Revival (hanging on an office door in New Mexico).
“The sign arrived today and I’m more than pleased with its design and quality – really beautiful work. Thanks to you and your excellent staff! I’m also very impressed with your packaging. It seems as close to “bulletproof” as one can achieve in a practical sense.” – Chris